:root{
  --blue:#325AFF;--deep:#00089A;--cyan:#86EAF9;--white:#fff;
  --ink:#111A42;--muted:#657096;--paper:#F7F9FF;--soft:#EAF0FF;
  --line:#DCE4FF;--shadow:0 18px 46px rgba(28,51,145,.10);--radius:22px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:Arial,Helvetica,sans-serif;color:var(--ink);background:linear-gradient(180deg,#EEF3FF 0,#fff 38%,#F5F8FF 100%)}
a{color:inherit}button,select{font:inherit}
.layout{display:grid;grid-template-columns:250px minmax(0,1fr);min-height:100vh}
.sidebar{position:sticky;top:0;height:100vh;background:linear-gradient(135deg,var(--deep),#101DAA 55%,var(--blue));color:#fff;padding:22px 17px;display:flex;flex-direction:column;z-index:20}
.sidebar-brand{display:flex;align-items:center;gap:10px;padding:3px 4px 24px}
.logo-card{width:92px;height:58px;display:grid;place-items:center}.logo-card img{max-width:100%;max-height:100%;object-fit:contain}
.sidebar-brand strong{display:block;font-size:13px;line-height:1.2}.sidebar-brand small{font-size:9px;color:rgba(255,255,255,.68)}
nav{display:grid;gap:7px}nav a{display:flex;gap:10px;align-items:center;text-decoration:none;padding:11px 12px;border-radius:13px;color:rgba(255,255,255,.72);font-size:11px;font-weight:700}
nav a span{width:7px;height:7px;border-radius:50%;background:var(--cyan)}
nav a:hover,nav a.active{background:rgba(255,255,255,.13);color:#fff}
.sidebar-foot{margin-top:auto;padding:16px 5px 0;border-top:1px solid rgba(255,255,255,.17);font-size:9px;line-height:1.65;color:rgba(255,255,255,.65)}
main{min-width:0;padding:26px 30px 50px}
.hero{min-height:310px;border-radius:30px;padding:34px;position:relative;overflow:hidden;color:#fff;background:
 radial-gradient(circle at 83% 22%,rgba(255,255,255,.16),transparent 27%),
 linear-gradient(-45deg,var(--deep),var(--blue) 58%,var(--cyan));box-shadow:var(--shadow)}
.hero:after{content:"";position:absolute;width:380px;height:380px;border-radius:50%;border:1px solid rgba(255,255,255,.16);right:-90px;top:-130px;box-shadow:0 0 0 50px rgba(255,255,255,.045),0 0 0 100px rgba(255,255,255,.02)}
.hero-logo{position:absolute;right:35px;bottom:30px;width:min(350px,34vw);max-height:175px;object-fit:contain;filter:drop-shadow(0 15px 25px rgba(0,8,80,.28));z-index:2}
.eyebrow{font-size:10px;text-transform:uppercase;letter-spacing:.16em;font-weight:700;opacity:.78}
h1{font-size:clamp(31px,4vw,55px);line-height:1.04;margin:13px 0 12px;max-width:750px}
.hero p{max-width:660px;font-size:13px;line-height:1.7;color:rgba(255,255,255,.86);margin:0}
.hero-tags{display:flex;gap:8px;flex-wrap:wrap;margin-top:26px;position:relative;z-index:3}.hero-tags span{padding:8px 11px;border-radius:999px;background:rgba(255,255,255,.13);border:1px solid rgba(255,255,255,.18);font-size:9px;font-weight:700}
.toolbar{display:flex;justify-content:space-between;align-items:center;gap:14px;padding:18px 2px 0}.toolbar button{border:1px solid var(--line);background:#fff;color:var(--deep);padding:9px 12px;border-radius:11px;font-size:10px;font-weight:700;cursor:pointer;box-shadow:0 7px 18px rgba(0,8,154,.05)}
.status,.badge{display:inline-flex;padding:6px 9px;border-radius:999px;background:#E5EDFF;color:var(--deep);font-size:8px;font-weight:800}
.section{padding-top:29px;scroll-margin-top:20px}.section-head{display:flex;justify-content:space-between;gap:15px;align-items:flex-end;margin-bottom:15px}.section-head h2{font-size:24px;margin:0}.section-head p{font-size:11px;color:var(--muted);line-height:1.55;margin:5px 0 0}
.kpi-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:13px}.kpi-grid.four{grid-template-columns:repeat(4,minmax(0,1fr))}
.kpi{min-height:145px;border:1px solid var(--line);background:rgba(255,255,255,.97);border-radius:var(--radius);padding:17px;position:relative;overflow:hidden;box-shadow:0 11px 32px rgba(20,51,160,.05)}
.kpi:before{content:"";position:absolute;top:0;left:17px;width:54px;height:5px;border-radius:99px;background:var(--blue)}.kpi.deep:before{background:var(--deep)}.kpi.cyan:before{background:var(--cyan)}
.kpi-label{font-size:8px;text-transform:uppercase;letter-spacing:.09em;color:var(--muted);font-weight:800}.kpi-value{font-size:27px;font-weight:800;line-height:1;margin:15px 0 8px}.kpi-note{font-size:9px;color:var(--muted);line-height:1.55}
.grid-two{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(310px,.9fr);gap:15px}.top-gap{margin-top:15px}
.panel{background:rgba(255,255,255,.98);border:1px solid var(--line);border-radius:var(--radius);padding:18px;box-shadow:0 11px 32px rgba(20,51,160,.045);min-width:0}
.panel-head{display:flex;justify-content:space-between;gap:12px;align-items:flex-start;margin-bottom:14px}.panel h3{margin:0;font-size:14px}.panel-head p{font-size:9px;color:var(--muted);line-height:1.5;margin:4px 0 0}
.chart-medium{height:285px;position:relative}.chart-large{height:330px;position:relative}
.quick-grid{display:grid;gap:10px}.quick-card{padding:15px;border-radius:16px;background:linear-gradient(135deg,#EEF3FF,#fff);border:1px solid var(--line)}.quick-card span{font-size:8px;text-transform:uppercase;letter-spacing:.08em;color:var(--muted);font-weight:800}.quick-card strong{display:block;font-size:21px;margin:8px 0 5px}.quick-card p{font-size:9px;color:var(--muted);line-height:1.55;margin:0}
.method{margin-top:14px;border:1px dashed #BFCBFA;background:rgba(255,255,255,.56);border-radius:14px;padding:13px;font-size:9px;line-height:1.6;color:var(--muted)}
.winner-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}.winner{border:1px solid var(--line);border-radius:17px;padding:15px;background:linear-gradient(145deg,#fff,#F1F5FF)}.winner-label{font-size:7px;text-transform:uppercase;letter-spacing:.08em;color:var(--muted);font-weight:800}.winner-name{font-size:11px;line-height:1.42;font-weight:800;margin:9px 0}.winner-value{font-size:20px;color:var(--deep);font-weight:800}.winner-note{font-size:8px;color:var(--muted);line-height:1.5;margin-top:6px}
.detail{margin-top:14px}.detail summary{cursor:pointer;list-style:none;border:1px solid var(--line);background:#F5F8FF;border-radius:13px;padding:11px 13px;font-size:9px;font-weight:800;color:var(--deep)}.detail summary::-webkit-details-marker{display:none}.detail[open] summary{margin-bottom:9px}
.table-wrap{overflow:auto;border:1px solid var(--line);border-radius:14px}table{width:100%;border-collapse:collapse;min-width:800px;font-size:9px}th{background:var(--deep);color:#fff;text-align:left;padding:10px;font-size:7px;text-transform:uppercase;letter-spacing:.07em}td{padding:10px;border-top:1px solid var(--line);vertical-align:top}tbody tr:hover{background:#F7F9FF}.content-title{max-width:330px;font-weight:700;line-height:1.4}.caption{font-size:7px;color:var(--muted);line-height:1.45;margin-top:4px;font-weight:400}
.pill{display:inline-flex;padding:5px 7px;border-radius:999px;font-size:7px;font-weight:800}.pill.capture{background:#E3EAFF;color:var(--deep)}.pill.position{background:#E6FBFE;color:#087A8B}.pill.fb{background:#E8EEFF;color:var(--deep)}.pill.ig{background:#E4F9FD;color:#087A8B}
.platform-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:15px}.platform-card{padding:19px;border:1px solid var(--line);border-radius:20px;background:linear-gradient(145deg,#fff,#F1F5FF)}.platform-title{display:flex;justify-content:space-between;align-items:center;margin-bottom:15px}.platform-title strong{font-size:17px}.platform-mark{width:36px;height:36px;border-radius:11px;display:grid;place-items:center;color:#fff;background:var(--blue);font-weight:800}.platform-mark.ig{background:linear-gradient(135deg,var(--blue),var(--cyan))}
.metric-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:8px}.metric{padding:10px;border-radius:12px;background:rgba(255,255,255,.82)}.metric span{display:block;font-size:7px;text-transform:uppercase;letter-spacing:.07em;color:var(--muted);font-weight:800}.metric strong{display:block;font-size:14px;margin-top:5px}.metric em{font-style:normal;font-size:7px;color:var(--muted);display:block;margin-top:3px}
.audience-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px}.audience{border-radius:17px;background:#F0F4FF;border:1px solid var(--line);padding:15px}.audience strong{font-size:12px}.audience p{font-size:9px;line-height:1.65;color:var(--muted);margin:7px 0 0}
.filters label{font-size:8px;text-transform:uppercase;letter-spacing:.08em;color:var(--muted);font-weight:800;display:grid;gap:5px}.filters select{border:1px solid var(--line);background:#fff;border-radius:10px;padding:8px 10px;color:var(--deep);font-size:9px;font-weight:700}
.format-grid{display:grid;gap:10px}.format-card{border:1px solid var(--line);border-radius:16px;padding:14px;background:#F7F9FF}.format-card span{font-size:7px;text-transform:uppercase;letter-spacing:.08em;color:var(--muted);font-weight:800}.format-card strong{display:block;font-size:18px;margin:8px 0 4px}.format-card p{font-size:8px;color:var(--muted);line-height:1.5;margin:0}
.video-panel{display:grid;grid-template-columns:minmax(0,1fr) minmax(380px,1.1fr);gap:18px;align-items:center;background:linear-gradient(-45deg,#F0F5FF,#fff)}.mini-label{font-size:8px;text-transform:uppercase;letter-spacing:.09em;color:var(--blue);font-weight:800}.video-panel p{font-size:10px;color:var(--muted);line-height:1.6}
.video-metrics{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:9px}.video-metric{border-radius:14px;background:#fff;border:1px solid var(--line);padding:12px}.video-metric span{font-size:7px;text-transform:uppercase;color:var(--muted);font-weight:800}.video-metric strong{display:block;font-size:16px;margin-top:6px}
.decision-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:13px}.decision{border-radius:20px;padding:19px;min-height:245px}.decision.worked{background:#E8EEFF}.decision.optimize{background:#E8FAFD}.decision.plan{background:#EDF0FA}.decision-tag{font-size:7px;text-transform:uppercase;letter-spacing:.09em;font-weight:800;opacity:.7}.decision h3{font-size:15px;margin:10px 0 12px}.decision ul{margin:0;padding-left:16px}.decision li{font-size:9px;line-height:1.65;margin-bottom:8px}
footer{display:flex;justify-content:space-between;gap:15px;flex-wrap:wrap;padding:32px 2px 8px;font-size:8px;color:var(--muted)}
@media(max-width:1180px){.kpi-grid.four{grid-template-columns:repeat(2,minmax(0,1fr))}.winner-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.metric-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.video-panel{grid-template-columns:1fr}}
@media(max-width:1050px){.layout{grid-template-columns:1fr}.sidebar{height:auto;position:sticky;flex-direction:row;align-items:center;overflow:auto;padding:10px 15px}.sidebar-brand{padding:0 12px 0 0;min-width:max-content}.logo-card{width:75px;height:42px}nav{display:flex;min-width:max-content}.sidebar-foot{display:none}main{padding:20px}}
@media(max-width:760px){main{padding:12px}.hero{padding:23px;min-height:300px}.hero-logo{width:190px;right:12px;bottom:12px;opacity:.30}.toolbar,.section-head{align-items:flex-start;flex-direction:column}.kpi-grid,.kpi-grid.four,.grid-two,.platform-grid,.audience-grid,.winner-grid,.decision-grid{grid-template-columns:1fr}.video-metrics{grid-template-columns:repeat(2,minmax(0,1fr))}.chart-large,.chart-medium{height:285px}}
@media print{.sidebar,.toolbar{display:none!important}.layout{display:block}main{padding:0}.hero,.panel,.kpi,.decision{box-shadow:none}.section{break-inside:avoid}body{background:#fff}}